Welcome to Indira

INDIRA Natural Beauty offers a distinctive approach to bridal and special occasion artistry. Nestled in a charming courtyard in the heart of Whitby's historic old town, Michelle’s rustic makeup studio provides a tranquil escape for her clients.

Known for her natural makeup aesthetic, Michelle creates a serene atmosphere, ensuring every client feels truly at ease. Her signature style focuses on enhancing natural beauty with soft, radiant makeup looks that feel effortless and timeless, infused with a touch of ethereal elegance to bring a hint of magic to every moment.

 
 
  • Transform your special day with bridal makeup inspired by the mystical beauty of nature, blending cruelty-free products and artistry to create looks as magical as you dream.

  • Dive into our skincare masterclasses, where botanical ingredients and natural remedies are at the heart of achieving radiant, faery-like skin.

  • Every product and technique we use is 100% cruelty-free, celebrating beauty without harming animals.

 
 
 
 

A place where deep green valley meets wild north sea, where echoes of mermaid crested waves and a touch of the faerie folk are woven into something quite magical.

Come walk through a doorway into another world and discover something truly captivating and unique.

Award Winning Cruelty-Free Makeup Artist

Since INDIRA’s conception, Michelle has been offering her unique approach to makeup for bridal and special occasion clientele. Using her ethical skincare and makeup knowledge, she combines exquisite products within her work to create a luxe look without harming the planet.

In 2022 she launched two Masterclasses on Skincare and Makeup to empower folks to incorporate the cruelty free and ethical ethos into their beauty regimes. These creative workshops center hands-on learning bespoke to individual skin type and lifestyle. Expect thoughtfully designed experiences, complete with atmospheric incense, crystals and essential oils.

Striving to be as eco friendly as possible, the INDIRA Ceremony Space stocks only organic cotton pads, bamboo face cloths, wooden compostable q-tips and glass bottled products.

 
 
 

Makeup Artist Of The Year North Yorkshire 2018

Most Inspiring Make-Up Artist 2023 - Yorkshire

Bridal Make-Up Artist of the Year 2023 - North Yorkshire

 
 
 

Leaping Bunny -

INDIRA uses a range of Leaping Bunny approved brands, choosing Charlotte Tilbury, Hourglass and Illamasqua as their main makeup suppliers.

Ocean Friendly -

Endeavouring to protect the earth’s oceans, INDIRA utilises LA-EVA organic skincare, who are certified Ocean Friendly.

Organic -

Organic skincare is very important in the INDIRA ethos. Clients can expect organic products by Neal’s Yard, Mauli Rituals, Moska, Salix Moon Apothecary and LA-EVA.

Vegan -

INDIRA handpicks only high quality and vegan makeup products from Charlotte Tilbury, RMS, Ilia and Illamasqua.

Ethical -

There is a beautifully curated collection of ethical beauty brands for sale in the Ceremony Space for both bath rituals and beauty regimes.

Testimonials

  • Georgina

    Michelle is brilliant, I recommend her makeup services to all my brides, (I am a wedding photographer) and we have worked together lots of times now. She always goes above and beyond with such a caring, gentle nature. She is extremely knowledgeable and knows all the best cruelty free products.

  • Heather

    As a mature lady, I can thoroughly recommend Michelle. I had a wonderful morning with her. She was such a relaxing presence and my skin felt so lovely afterwards. I had asked her to “make me look like me, but better” and she certainly did that. A brilliant experience from start to finish.

  • Anne Marie

    Michelle did my bridal makeup for me and my bridesmaids, as well as making our flower crowns. I can’t recommend her enough. She’s highly professional, friendly and very talented! All the flower crowns were made to an extremely high standard. Thank you for being part of our day.

  • Adele

    Michelle did an amazing job of my bridal makeup and my bridesmaids makeup.

    The Shepherds purse where I had my makeup trial is a hidden gem and I felt really relaxed there. Michelle on the wedding day arrived at where we were staying on time and was calm and reassuring that everything would be done on time.

    My daughters love their makeup and have very different needs and styles which Michelle created for them. On the day Michelle was very accommodating and helpful, we had fun while the makeup was being done and we’re really happy with the makeup it lasted all day. Beautiful makeup and Michelle is fantastic

    Thank you Michelle xxxx

  • Hayley

    Michelle was fabulous providing the wedding make up for myself, my bridesmaids and my mum last week. The trial was great, she really listened to what I wanted! The make up stayed all night despite a sweaty ceilidh! She put us all at ease and I can’t recommend her enough!

  • Melanie

    Absolutely magical experience with Michelle. I had my wedding makeup trial in the beautiful space at Indira in Whitby then Michelle traveled on the day to my location. She really listened to what I wanted and put me completely at ease with her calmness. She is a true artist and I recommend her to anyone who wants a cruelty-free, serene experience on their wedding day.