Natural Bridal Makeup
Soft Glamorous + Boho Bridal Makeup Artist
Michelle specialises in natural, ethereal and romantic makeup looks with organic skincare. Think contemporary and subtle takes on mermaids, angels, pixies, nymphs, vampyrs, sylphs and goddesses. Every product used is hand picked for both the aesthetic and quality as much as the impact on the earth.
Indira is a proud advocate for Leaping Bunny Approved Beauty Brands, and is honoured to be a part of Charlotte Tilbury’s Magic Stars & The Green Salon Scheme.
Award Winning Cruelty-Free Makeup Artist
Makeup Artist Of The Year 2018 - North Yorkshire Most Inspiring Make-Up Artist 2023 - YorkshireBridal Make-Up Artist of the Year 2023 - North YorkshireBest Ethical Beauty Business 2022 - North England Discuss and design your wedding day look with Michelle - this is your opportunity to try out your ideas before your big day.
With an emphasis on natural beauty, Michelle’s style is subtle and romantic. Her extensive palette of soft colours, shimmering highlighters and dewy bases provide a veritable dressing up box of fairytale looks for you to choose from.
There’s so much pressure to get your bridal makeup look ‘right.’
Luckily, INDIRA have designed a selection of otherworldly looks to inspire you, helping you to communicate your ideas.
WHAT TO EXPECT
01.
CONSULTATION & TRIAL /// Appointments take place in the Ceremony Space, located within The Old Workshops, Whitby. - The home of The Shepherds Purse. /// Arrive with a clean, makeup free face. /// If there are looks you want to take inspiration from, you’re welcome to bring references. Should you be struggling with ideas, take a look at the current INDIRA moodboards. /// If you require a fully vegan kit, or you have any other requirements, please use this opportunity to discuss.
02.
PAYMENT & SCHEDULING /// A £50 non refundable deposit is required in order to secure your wedding date. The remaining balance is required 2 weeks prior to your wedding. /// Weddings are scheduled 6-12 months in advance. /// Cancelations or rescheduling must be made via email at indira.naturalbeauty@gmail.com or phone 07445282065, no later than 48 hours prior to your original scheduled date.
03.
THE WEDDING DAY /// Locations within 15 miles of Whitby do not require an additional travel payment, with outside locations requiring an additional payment of 85p per mile. For destination weddings, please email at indira.naturalbeauty@gmail.com or call 07445282065 to discuss travel compensation and logistics. /// Michelle will arrive to set up 15 minutes prior to your arranged time, and works to a time sheet for efficiency. /// This luxury service includes complimentary lashes.
Pricing 2025
Consultation & Trial
£110
Bridal Makeup
£150
Bridesmaids
£75
Guest Trial
£65
Mother Of The Bride
£75
Flower Girls, 12 & under
£15
All skincare is selected by Michelle for quality and ethical creation, including Neal’s Yard, Weleda, & in-house brands Moska, Salix Moon Apothecary, Up-Circle & La-Eva.
Our Ceremony Space is a safe space for women to retreat, birthing Whitby’s first Ethical Skincare refill station w/ Cleansing balm, Floral facial scrub, Face Mask, Facial Serum, Moisturiser & Lip-balm.
Michelle will be happy to customise a skincare routine for you at the end of your bridal trial. It is important to develop a beautiful skincare routine in preparation for your wedding day.
FAQs
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Michelle specialises in natural, ethereal and romantic makeup looks with organic skincare. Think contemporary and subtle takes on mermaids, angels, pixies, nymphs, vampyrs, sylphs and goddesses. Every product used is hand picked for both the aesthetic and quality as much as the impact on the earth. A full vegan kit is available.
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All skincare is selected by Michelle for quality and ethical creation, including Neal’s Yard, Weleda Skin-food, and in-house brands La-Eva, Salix Moon Apothecary, Moska, Up-circle & Mila’s Apothecary.
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Good skincare is paramount for professional quality makeup application. Preparing the skin creates a lush base for optimal results on your wedding day.
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INDIRA offers makeup application only for bridal clients but highly recommends fellow Whitby based hairdressers, Louise Rebeckah Wilson of Indie Hair & Beauty for bridal hairstyling. You can contact Louise via Instagram by direct messaging her account @indiehairandbeauty_ for enquiries.
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All makeup brushes are vegan and cruelty free, from Illamasqua, The Sustainable Marketplace and Real Techniques.
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I prefer not to stay to do a lipstick top up. When the bride is dressed in her beautiful gown, it is a good idea to keep away with lipstick in hand.
Staying to the end means I am unnecessarily in the way, especially as the photographer is collecting crucial portrait pictures of the bride with beloved family members.
I recommend you purchase your chosen lipstick as I offer a 15% off your lipstick from Charlotte Tilbury. A shopping link and Lipstick shade will be sent to you after your trial.
A beautiful little keepsake from your special day.
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Yes please! If you share photos on Instagram, please tag @crueltyfree_makeupartist and credit Michelle McHugh Budd at INDIRA. Please credit Michelle McHugh Budd at INDIRA when sharing images with publications, magazines and blogs. Kindly send up to 5 images from your published photoset to us via email at indira.naturalbeauty@gmail.com sharing full credits.
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INDIRA is available for editorial and private work so the folks featured on this website are a mixture of bridal clients and professional models.
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To ensure brides have the time and space to experiment and try on looks in advance of their wedding day, INDIRA incorporates a consultation and trial into the working process. The aim of the trial is to discover your bridal makeup essence, something that ‘fits like a glove.’ You won’t leave the trial until you’re totally happy with your look.
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In this case, please cancel your appointment by email at indira.naturalbeauty@gmail.com or phone at 07445282065. Rearrangements can be made.
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In Ancient Greek mythology, the preparation of a bride for her wedding was rich with rituals symbolising purity, protection, and transition. Brides would bathe in water from sacred springs, often from the river Callirrhoe, to cleanse themselves and invoke blessings from the gods. They adorned themselves with elaborate, handmade veils to shield against evil spirits and wore wreaths of laurel or myrtle, plants sacred to the gods, particularly Aphrodite, the goddess of love. The use of flowers and aromatic scents played a crucial role; the bride was often surrounded by garlands of fresh flowers, symbolising fertility and beauty, and anointed with fragrant oils and perfumes, believed to attract divine favour and enhance her allure. The bride’s journey from her parental home to her new life was marked by these traditions, emphasising the divine favour and protection necessary for a prosperous and harmonious marriage.
Bridal Preparation
Skincare Masterclass
Discover how to curate the perfect skincare routine, personalised to you, from morning to night.
During this hands on masterclass you will blend bespoke homemade face masks, perfect the art of a floral face steam, learn gua sha facial massage, as well as gaining expert tips and tricks on choosing earth friendly self care products.
Expect dried flowers, salts, fragrant essential oils and INDIRA favourite small batch skincare brands.
You will leave with a beautiful face oil to take home and enjoy as part of your evening routine.
Designed for groups of up to 3 people, you can also choose to take this masterclass 1:1.